Stopping the Digital ID Locomotive - a strategy that WILL work

Elaborating further my strategy of using fear-based campaigns to get the "normies" to reject digital ID

Michael Ginsburg, Courage Is The Cure

09 Oct 2025 — 8 min read

Thank you , , , , and everyone else who tuned in to the Livestream. You can also watch the recording of it on Rumble and Twitter.

Last night, I joined Robyn from on a livestream to discuss my strategy of stopping the rollout of digital IDs through the use of fear-based advertising campaigns.

Here is a TL;DR version of my strategy. It sums up my approach in less than a minute.

I outlined my strategy in great detail in the video and accompanying article below, which I strongly encourage you check out in order to fully understand what I am actually proposing:

Hopefully, this will help prevent any misunderstandings (and the resulting arguments) and also the need for me to repeatedly explain again things I have already outlined (in very great detail) previously.

One aspect in my discussion with Robyn which we didn’t have enough time to go through and yet is absolutely CRUCIAL to understand, is the concept of incrementalism.

Digital IDs will be rolled out through INCREMENTALISM

A formal definition for Incrementalism is:

a method of working by adding to or subtracting from a project using many small incremental changes instead of a few large jumps.

Logical incrementalism implies that the steps in the process are sensible. Logical incrementalism focuses on “the Power-Behavioral Approach to planning rather than to the Formal Systems Planning Approach”.

Now here is the most important part for the purpose of this conversation:

In public policy, incrementalism is the method of change by which many small policy changes are enacted over time in order to create a larger broad based policy change

Or in simple terms, especially as they pertain to the rollout of Digital IDs:

Death (or worse!) by a thousand cuts.

Someone who has done truly phenomenal work in my opinion explaining Incrementalism in the context of Digital IDs is :

Miles has done a series of videos and accompanying posts explaining how the incremental tactics are being implemented, in both the UK and the US, in the context of rolling out digital IDs and shoving these down people’s collective throats.

I strongly encourage you to review the material from Miles I have provided below. I consider it mandatory viewing and reading.

Incrementalism at play in Australia’s digital ID rollout

The Age Verification legislation which passed in Australia last December will start to be enforced from December 10 (in just two months time):

Here is US-born and former senior member of Twitter’s “Trust & Safety” team in the pre-Musk era (as well as former staff member for a Democrat Congressman and allegedly also an aspiring CIA case officer at some point), Australia’s eSafety Commissioner Julie Inman Grant, presenting the government narrative (which she created!) of “this is needed to protect the children”:

This regime lackey is universally referred to by Australian freedom lovers as “eKaren”…and RIGHTFULLY SO!

Here is the ad campaign “eKaren”’s office has launched in preparation for the commencement of enforcement of “age verification” on December 10:

The “age verification” requirement is TEXTBOOK Incrementalism and while Inman-Grant (a.k.a. “eKaren”) stated on several occasions that while Digital ID is “one” of the methods for “age verification”, it will not be the only method:

Those who agree to “verify” their age to access Facebook or YouTube by uploading their government photo ID may think that they have dodged the Digital ID bullet for now but obviously they don’t understand what Incrementalism is and how it is executed.

Here is the next step after that:

This video does a pretty good job outlining the exact steps for Incrementalism in the Australian context so it’s worth checking out but I do also have to say that towards the end, it also tries to normalise somewhat digital IDs and make them an acceptable solution in certain circumstances.

You can either watch in full or tune out once it starts to do that. Your choice (as it always is):

Who will be deployed to counter our efforts in Australia?

Once we engage in what I discuss in this video with Robyn, and especially if we do our job well and get traction, these are almost certain to be the people who will be tasked by the enemy to engage with us and counter our campaigns in Australia specifically:

These are people who live and breathe this type of work and are paid very very well for the work they do!

We can still prevail (especially because we will NEVER engage in lying) BUT we need to be laser focused and determined at least as much as they are.

The “officers” from the “BETA Unit” (which is Australia’s premier ‘nudge unit’, at least in the civilian space) are soft spoken and appear like boring government bureaucrats but do not let this confuse you:

These are shrewd and RUTHLESS operators!

This is what they are PAID (and paid very very well by the Australian taxpayers) to be.

The recent announcement by the British PM to mandate Digital IDs for all UK workers is a DISTRACTION

What Starmer announced in the UK is the EXACT OPPOSITE of Incrementalism and given the tactic of incrementalism has worked so incredibly well for the real enemy during Covid, as well as many times prior to that, there is no reason for them to stop betting on a winning horse so to speak by showing their final hand too soon and getting everyone united in opposition too soon.

While the enemy absolutely DO make mistakes from time to time, this to me seems like a very rookie mistake and one thing is certain:

The enemy are NOT rookies!

I touched on this briefly in my conversation with Robyn and how Nigel Farage and his Reform party will end up as the biggest beneficiaries of this (and then still roll out digital IDs once in government but this time through using the approach that actually works: incrementalism) but these two posts by outline it in much more detail…and much better than I can explain it myself:

has also done some great work explaining that in the two videos and associated posts below:

Despite all the above though, the regime’s complete dismissal of the concerns raised by almost 3 million UK citizens cannot go without a response.

I propose a limited ‘shot across the bow’ as a show of force as well as the willingness to escalate significantly if the need arises. It will also serve as a good test of the ACTUAL resolve within British society to defeat ANY attempt to introduce a digital ID in ANY shape or form and under ANY pretext (no exceptions!).

This resolve is important to test before the next Reform/Advance UK government takes office and moves to introduce Digital ID through incrementalism.

Here are some specific actions I propose which go beyond signing petitions and demonstrating (two things that clearly do not work, never have and never will):

Stop paying select taxes/levies that are the easiest/most feasible.
Run on the major banks. Everyone goes and takes as much money out in cash as quickly as they can. I discuss this tactic, the justification for it and how to execute it properly here.
Blocking government email serves and phone lines through automated calls and emails that will clog the system and maybe even bring email servers/phone lines down. There are various tools to do that. The Revenue and Customs service should be specifically targeted as should the Prime Minister’s office.
Publicly burning tax assessment notices and any payment notices from the regime’s UK branch.

Few examples for what I have in mind in terms of campaign creatives

First example I want to highlight actually comes from a big company (Thales) making a digital ID product. They’ve created this promo video for their solution. Watch closely:

This can literally be used AS-IS as even most “normies” will find the above video terrifying…especially the part about “mandatory vaccination”!

Another good example comes from the UK (credit to for bringing this one to my attention):

Personally, I’d like to ramp up the fear even further by for example showing granny walking in the rain and subsequently getting robbed, all because she couldn’t get on the bus.

There is also this ad from the Australian Government itself that is currently running as part of a government campaign aiming to teach Aussies how to use the Internet safely (funny that):

I can see very very clearly how this clip can be EASILY repurposed for running scare campaigns against Digital ID with minimal effort.

Can you?

If you have any more examples of specific campaigns or other material I should look at as potential advertising collateral, please let me know by replying to the pinned comment.

Click to suggest campaign material

An alternative to fear-based campaigns: harnessing the “bystander effect”

This may work equally as well as the approach I discuss in this interview…and may potentially be even MORE effective if understood properly and harnessed effectively:

The PRIMARY takeaway from my discussion with Robyn

The time for talking and arguing is OVER!

Only focused ACTION from now on. No exceptions!

FAILURE IS NOT AN OPTION!!!

To allow me to continue this work and expand it further and in pursuit of the mission to “Tell the Truth…and shame the devil”, your financial contribution is greatly appreciated.

One-off Financial Contribution

Actionable Truth Media is 100% Independent and does not receive any support from governments, companies or political parties . Subscribe below to receive new posts and support this work.